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Sprüche und Zitate zu Digitalisierung, Innovation, Führung und alles was die #DNO sonst noch so beschäftigt.



OKRs are not synonymous with performance evaluation.

re:Work – Wie Google mit OKR arbeitet

No matter who you are. Most of the smartest people work for someone else.

Bill Joy

If you want to be more creative, be less productive.

Neil deGrasse Tyson

Commitment is the only path to sustainable competitive advantage.

Have you tested your strategy lately?

The whole is greater than the sum of the parts.


It ain’t what you don’t know that gets you into trouble. It’s what you know for sure that just ain’t so.

Mark Twain

OKRs are a great way to make sure everyone understands how you’re going to measure success and strategy.

Dick Costolo

People are the foundation of any company’s success.

William „Bill“ Campbell

Transformation durch Transparenz.

Norman Kleiber

Corporations have spent the past 20 years increasing their efficiency by driving down costs. But simply focusing on improving existing business model is not enough anymore. Almost every large company understands that it also needs to deal with ever-increasing external threats by continually innovating.

Steve Blank

Concentrating power at the top may boost performance in the short term, but it degrades an organization’s capacity to execute over the long run.

Why Strategy Unravels – HBR

Agility requires a willingness to experiment, and many managers avoid experimentation because they fear the conse- quences of failure.

Why Strategy Unravels – HBR

A company’s true values reveal themselves when managers make hard choices.

Why Strategy Unravels

If a metric won’t change how you behave, it’s a bad metric.

Lean Analytics

Tools are the subtlest of traps. 

Neil Gaiman

Move the authority to where the information is.

David Marquet

It is neither thinking nor testing alone, but a marriage of the two, that holds the key to radically better results.

Thomas Wedell-Wedellsborg

Earn trust and permission.

Seth Godin

Simply defending market share is now longer a winning strategy.

McKinsey – Why Digital Strategy Fails

When leaders care less about their people, their people will be careless.

Simon Sinek

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